结果 | Wellness ice-cream – Make ice-cream that fits millennials who want to embrace a wellness lifestyle

查看 Wellness ice-cream 比赛的结果

挑战

比赛概述

Make ice-cream that fits millennials who want to embrace a wellness lifestyle

Invent an ice-cream brand that fits millennials who want to embrace a wellness lifestyle.

4-pages presentation with images and text

5 获奖者 5 最受社区青睐 96 贡献者 112 被接受的作品 37 国家 10 语言

Unilever Unilever

Thank you for all of the wonderful entries we received. Some brilliant ideas, great designs, unique elements in either communication, business model or benefits. I had many of your ideas on our shortlist and found the final choice very hard. We are still working with many of the ideas to see which ones would truly win with consumers.

Please keep ideating and creating and I hope that you will see more wellness ice cream products coming to a place near you soon.

评审团奖金获奖者

由Unilever选择

Evelyn_Green #1 奖

Evelyn_Green 40 创意积分

平面设计
创意写作
标签与包装设计

新加坡

#1的€ 5,000奖

I loved the rounded feel of a true millennial brand, with the combination of non dairy and superfoods that still sounded tasty. and beautiful packaging design and a beautiful care for the planet and growers. Well done.

Unilever

eepigni #2 奖

eepigni 10 创意积分

平面设计
视频
动画
创意写作
标签与包装设计

西班牙

#2的€ 2,500奖

I absolutely loved the fresh start thinking, combining artisanal daily made ice cream with an opportunity for getting people back into employment. A social purpose close to our hearts. Thank you.

Unilever

Mengboy #3 奖

Mengboy 0 创意积分

平面设计
插画
创意写作
标签与包装设计

马来西亚

#3的€ 1,000奖

I really liked the way you designed and created this incredibly peaceful and wellness based brand and products. I could imagine myself taking a moment out and loved the notion of spa popsicles. Thanks.

Unilever

AnnaNThang #4 奖

AnnaNThang 28,420 创意积分

平面设计
插画
创意写作
标签与包装设计
摄影

美国

#4的€ 1,000奖

I thought the design was wonderfully premium and mouth wateringly attractive ingredients, and loved the use of partnerships with chefs and herbologists to make this something different. Good job.

Unilever

depaccoteam #5 奖

depaccoteam 2,750 创意积分

平面设计
插画
动画
创意写作
标签与包装设计
摄影

菲律宾

#5的€ 500奖

I really like the fresh and colourful nature of this fruit and veg ice cream brand, and the fact that you focused on a gourmet experience not a healthy one which was implicit. Thank you.

Unilever