雀巢: 零食社交时光 比赛结束

查看 雀巢: 零食社交时光 比赛的结果


挑战

比赛概述

通过甜味零食激发甜蜜分享交流时光

创意一个清新而有启发性的想法以增进朋友或伙伴间的甜食分享交流时光。

介绍,包含抢眼名称/标题,文字和视觉(素描、图释、图片)。 你可以特写一个或所有相关品牌。 关键是创意最终能适用于此前提及的5个品牌。

阅读完整的比赛简介

5 获奖者 5 最受社区青睐 54 贡献者 77 被接受的作品 24 国家 8 语言
81bd185e5cf1405ebc28b924a7f615fe

Nestle Nestle

Thanks for all your entries to help people get even more enjoyment out of there shared treating moments. Hope to see some of the winners ideas come to life in store soon.

 

评审团奖金获奖者

由Nestle选择

MarcoAFerraresso
MarcoAFerraresso #1 奖
MarcoAFerraresso 206,530 创意积分
  • 平面设计
  • 视频
  • 插画
  • 标签与包装设计
  • 摄影
巴西

#1 奖 € 3,500 被授予给Aero Bubbles Wheel

The way the idea enhances the eating experience both functionally through a bowl sharing format and emotionally by creating game play and talkability without being over complex and unfeasible to make.

 
Nestle
Charz
Charz #2 奖
Charz 127,640 创意积分
  • 平面设计
  • 插画
  • 动画
  • 标签与包装设计
  • 摄影
英国

#2 奖 € 2,000 被授予给Bittersweet

The simplicity of creating an interaction between people going with the trend of dual screening and using mobile technology versus trying to buck it and bringing the iconic treats to life. This idea was more specific and achievable than lots of other gaming entries.

 
Nestle
gaiariva
gaiariva #3 奖
gaiariva 787,930 创意积分
  • 平面设计
  • 插画
  • 创意写作
  • 标签与包装设计
  • 摄影
  • 剧本写作
意大利

#3 奖 € 1,000 被授予给The Social Bowl

The way the idea enhances the eating experience functionally by creating a bowl but can also be adapted to add some theatre to the moment with a shape that links to festive occasions.

 
Nestle
Acel
Acel #4 奖
Acel 129,380 创意积分
  • 平面设计
  • 插画
  • 创意写作
瑞典

#4 奖 € 500 被授予给KitKat360°

The long term thinking of how digital technology could bring to life a shared and unique experience to add value to the moment of sharing a treat.

 
Nestle
MarcoAFerraresso
MarcoAFerraresso #5 奖
MarcoAFerraresso 206,530 创意积分
  • 平面设计
  • 视频
  • 插画
  • 标签与包装设计
  • 摄影
巴西

#5 奖 € 500 被授予给Mix flavors creates connections

A simple in store approach that heroes the individual appeal of treats and allows everybody's needs to be met. Adapting the shape to a top and bottom tub would aid feasibility in store to avoid need for a connecting lid.

 
Nestle

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雀巢: 零食社交时光 社区

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