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Design a unique packaging for Nexxus shampoo and conditioner.
Redesign the packaging of Nexxus hair care shampoo and conditioner to add value to the product experience and bring to life the brand’s proposition.
Bogdan_Novakovic #1 奖
Thank you for your submission! I quite loved the accordion-like shape which makes it easier to squeeze the bottle, as this is a major improvement when compared to current. I also liked that you inverted the bottle to put the cap on the bottom, but you were still able to maintain the iconic Nexxus bottle shape with its sleek curves. Great design!
NelsonCarvalho58 #2 奖
Thank you for your submission! I very much liked the shape of the bottle and how it could mimic both the shape of a leaf as well as the flow of hair. It is a unique and eye-catching bottle that could be easily identified and differentiated vs competitors. I also liked the easy open lid system. Great design!