查看 百味来(Barilla)- Roger Federer“意面大师”(Masters of Pasta) 比赛的结果
挑战
比赛概述
为百味来的Roger Federer意面创意独家的包装设计
以限量版包装设计吸引美食爱好者,并讲述“意面大师”的故事,展示Roger Federer与百味来是对好伙伴.
请使用创意工具箱中提供的模板。

BARILLA Barilla
Thanks to all the contestants ! We received really great propositions, it was Amazing to discover how you perceive our brand and how you proposed to elevate the common values we share with our new testimonial.
We hope you enjoyed working on it, as much as we enjoy nourishing our partnership with Federer.
评审团奖金获奖者
由BARILLA选择

Abdiel_Hernan #1 奖
#1的€ 3,000奖
We truly liked how you leverage the mastery value that share both Barilla and Federer with the designed illustration of Federer (perfection, exactness, work hard), and the abstract representation of a pasta dish, eg: pesto and basil (perfect pasta for a perfect dish).
You maintained simplicity and premiumness with good selection of tone and colors, and by avoiding blue background, mainstream code for us.
The execution is Arty, like a masterpiece. Good choice since art is part of the brand / company.
On top of this, we appreciated the idea of saga/serie with several illustrations presented.

Samira-Rafi #2 奖
#2的€ 1,500奖
I really enjoyed the brief, I feel honored and excited to receive the news that I won the second place!
I also enjoyed working for 2 champions : Barilla & Roger :)
Wonderful experience and grateful to Eyeka for hosting the contests.
Thank you!
We liked the concept of perfection that you put at the core, both by encapsulating the value at the core of the Manifesto, and at the core of the tennisman shape : perfection for Federer, and perfect feeding too.