Closeup White Now 比赛结束

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比赛概述

클로즈업 화이트 나우가 젊은 여성들에게 스포트라이트를 받도록 만드는 즉각적인 하얀 미소를 어떻게 선사하는지 보여주세요!

중요: 본 공모전을 이해하기 위해서는 간단 정보보기 뿐만 아니라 공모 개요 전체를 반드시 읽어보셔야 합니다.

우리는 TV 광고를 통해 너무나 많은 아름다운 여인들의 미소를 봐왔습니다. 그렇기 때문에 그 미소들이 지루해졌죠. 저희는 아주 새로운 아이디어를 기다리고 있습니다. 예상치 못했지만, 젊은 여성들이 스포트라이트를 받을 수 있는 상황은 많이 있습니다. 그 비결은 바로 위트와 매력과 성격, 그리고 가장 중요한 이들의 미소 때문이죠.

클로즈업 화이트 나우는 즉각적인 화이트닝 치약으로 특별한 파란 거품이 여러분에게 양치질을 한 후에 바로 훌륭한 화이트닝을 선사해줍니다. 젊은 여성들에게는 이들이 원할 때마다 즉각적으로 뷰티 엣지를 제공하죠. 클로즈업 화이트 나우는 여성들에게 최고의 즉각적인 뷰티 액세서리입니다.

고품질의 마음을 사로잡는 비디오/애니메이션으로 저희에게 클로즈업 화이트 나우의 즉각적인 화이트닝 효과가 예상치 못했던 화려한 상황에서 젊은 여성들이 즉각적으로 에지를 세울 수 있고 주목을 얻을 수 있는 자신감을 줄 수 있다는 걸 보여주세요!

제출 형식: 60초 분량의 비디오/애니메이션

3 获奖者 27 贡献者 28 被接受的作品 15 国家 7 语言

评审团奖金获奖者

由Close Up选择

HenriClairan
HenriClairan #1 奖
HenriClairan 20 创意积分
  • 平面设计
  • 视频
  • 插画
  • 动画
  • 创意写作
  • 标签与包装设计
法国

#1的€ 8,000

Hello eYeka, we are Sendy and Fadhel, two graphic artists passionate by the cinema and the world of ads. Since we've discovered eYeka our discussions bring us more than the contests themselves. We are really happy to win the 1st prize. This is very encouraging for future participations. Thank you eYeka!

Good interpretation of the brief with interesting execution split second decision on how white teeth can save your life during moments that matter.

Close Up
Andersen
Andersen #2 奖
Andersen 0 创意积分
  • 视频
美国

#2的€ 5,000

I love eYeka! Now that I have won a prize this is an easy thing to say of course. :) But there is another reason why I learned to love eYeka. eYeka is a training ground for me to learn to get an idea fast and on the brief, and to execute that idea within a given timeframe. These are valuable skills I can use in “real life”.

Of course the money I won helps to get my own projects going like VHS-Man (check vhs-man.com if you like).

The idea for “Split” came when I read the brief. The word “split” actually appeared in it twice. ;) How many times have you thought about rewinding time to make a different decision? How would that alter the outcome? Remember the movie “Run Lola Run” where this idea is played out nicely! Then I added the split screen to that idea and dramatized the outcome drastically to a dystopian/utopian future. This of course was only a dream… or wasn't it? Sometimes “big things have small beginnings” as we just learned from “Prometheus” (who stole that from “Lawrence of Arabia”).

In the future I'd love to befriend filmmakers from around the globe here on eYeka and like to share insights and experiences. Contact me!

Great usage of split screen device to make comparison of moments that matters with the use of Close Up product VS without using it.

Close Up
Myaka
Myaka #3 奖
Myaka 0 创意积分
  • 平面设计
  • 视频
  • 插画
  • 动画
俄罗斯

#3的€ 2,000

The Close up brief sounded very interesting to me, but initially I didn't have any inspiration. I found it hard to express “moments that matter” creatively.

A few days later, I went to the supermarket to buy fruits and saw the staff standing there impatiently, which made me feel uncomfortable. Then I got an idea: what if fruits can smile? I am sure they will be so popular and make customers happy. So I went back home and started to work on the idea

Excellent animation quality with unique fresh take perspective of oral care.

Close Up

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