查看 宾堡的包装 比赛的结果
挑战
比赛概述
设计方便且有吸引力的包装,使客户能在旅途中和一天的任何时间享受甜面包。
在墨西哥,有一种食物比其它食物更受喜爱:甜面包,在西班牙被称为“泛杜尔塞”( Pan Dulce)。通常甜面包在在早餐和晚餐时在家里与家人和朋友一起享用。这是一个非常传统的产品,任何年龄的墨西哥人都喜欢吃!
宾堡集团是包装甜面包以及切片面包领军品牌。其旗舰甜面包产品是“Mantecadas”和“Panqué”。Mantecadas是一种与松饼类似的海绵糕点;而Panqué是磅蛋糕的墨西哥名称。这些产品以单独包装和家庭装的形式问世。
你的挑战:针对单独包装和家庭装两种尺寸,为传统的甜面包Panqués或Mantecadas设计新颖、方便、而且具有当代风格的的包装理念,鼓励人们在旅途中和一天的任何时间享受这些产品,而不只是在家里的早餐或晚餐。
格式:带有文字描述的设计、插画类视觉作品
评审团奖金获奖者
由Bimbo选择

wangyizhen #1 奖
#1的€ 5,000奖
We loved this idea, it covers the brief´s necessity to be on the go while generating a more pleasurable and fun experience a modernizing the category. Congrats for your useable approach!

Mrno #2 奖
#2的€ 2,500奖
The prize is a big surprise for me, another winner is my classmates! Congratulation to him. I hope more people will recommend Eyeka to others; it will give them exciting news. Thanks a lot Eyeka and Bimbo.
Best regards
We find the form-concept especially appealing and engaging for children and youngsters, while opening a lot of possibilities for seasonalities. Congrats for your target focus!

Gilower #3 奖
#3的€ 1,200奖
Before all I have to say that Bimbo has a good taste!! xD Thank you Bimbo for picking me and my media as a winner. But also thank you eYeka and its team for its help, I'm very happy with this community. I can say that thanks to eYeka, my portfolio is more and more supplied and it helps me to develop my career as a designer. Thanks!
We love this option because of the emphasis on the ritual of eating sweet bread while generating a more artisanal and modern loop & feel. Congrats on the great design!
额外的奖金类别

TOM_ 额外获奖者
额外获奖者

carlos_takemoto 额外获奖者
额外获奖者