查看 Continental Stock Pots 比赛的结果
挑战
比赛概述
Can you turn Stock Pot into an irresistible must-try for mums?
Create an original, engaging and contagious activity to make 1 MILLION mums want to add Stock Pot to their dish.
PDF maximum 5 pages.
Continental Unilever
Thank you for taking the time to participate, we enjoy going through all the ideas and within them there were a few which helped to stretch our thinking on the activation. All the best for 2015!
评审团奖金获奖者
由Continental选择
natella #1 奖
#1的€ 3,000奖
Thank you for your entry, this idea had legs and was discussed and work on further. This idea was clever in that it disrupted our consumers in a clever way. Also it was able to make a Mundane day commute more memorable.
daniel_t #2 奖
#2的€ 1,500奖
Thank you for your entry, we liked the different angle on this and even took it further to encapsulate "Melt your heart". What worked well is the idea of sharing as that can build scale.
2280188672 #3 奖
#3的€ 500奖
Thank you for your entry, this idea does have cut through as its different via using men.
最受社区青睐
基于在反馈交换圈贡献者的投票
来自 质量的顶尖
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第 1 名
harwicre8hinx
11,990
创意积分
-
第 2 名
mark_22
20
创意积分
-
第 3 名
natella
4,290
创意积分
来自 原创度的顶尖
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第 1 名
splashnenen
10
创意积分
-
第 2 名
garyhesketh
0
创意积分
-
第 3 名
mark_22
20
创意积分
来自 故事创作的顶尖
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第 1 名
natella
4,290
创意积分
-
第 2 名
harwicre8hinx
11,990
创意积分
-
第 3 名
2280188672
0
创意积分