Downy/Lenor Allergy Protection 比赛结束
eYeka 快速解决方案

查看 Downy/Lenor Allergy Protection 比赛的结果


挑战

比赛概述

Convince people that Downy/Lenor liquid fabric conditioner can help seasonal allergy sufferers enjoy more out of life!

Make Downy/Lenor the must-have for allergy sufferers with a visual ad that shows that this liquid fabric conditioner can easily repel allergens from clothes.

Print ad: Photo or illustration with text explanation (2 pages in total, PDF only).

6 获奖者 5 最受社区青睐 53 贡献者 95 被接受的作品 25 国家 8 语言
B06d8387c6da4f2daff84fba89a28c72

Lenor P&g

Huge thanks to everyone for your participation in this contest! We were thrilled with the variety of entries and the talent shown by all your great work. It was a great experience!!

评审团奖金获奖者

由Lenor选择

oceanomare
oceanomare #1 奖
oceanomare 839,640 创意积分
  • 平面设计
  • 动画
  • 创意写作
意大利

#1 奖 € 1,500 被授予给Spring

This entry not only delivered excellent visualization of the product benefit, but in a beautiful way that fit with the equity of the brand.

Lenor
adrianzapatagarcia
adrianzapatagarcia #2 奖
adrianzapatagarcia 1,157,870 创意积分
  • 平面设计
  • 插画
  • 创意写作
  • 标签与包装设计
西班牙

#2 奖 € 600 被授予给Protection from allergens

We loved that this entry visualized the product benefit in a disruptive way, leveraging a key visual for allergy sufferers but with a new twist.

Lenor
ivandelgadoart
ivandelgadoart #3 奖
ivandelgadoart 104,290 创意积分
  • 平面设计
  • 视频
  • 插画
  • 动画
  • 创意写作
  • 标签与包装设计
  • 摄影
  • 剧本写作
西班牙

#3 奖 € 400 被授予给Downy

This entry not only delivers on visualization of the product benefit, but does so in a way that creates a strong emotional connection. We know that many allergy sufferers feel like that have to protect their children to an extreme and this entry brings that tension to life.

Lenor

额外的奖金类别

Samira-Rafi
Samira-Rafi 额外获奖者
Samira-Rafi 2,437,290 创意积分
  • 平面设计
  • 视频
  • 插画
  • 创意写作
  • 标签与包装设计
  • 摄影
  • 剧本写作
摩洛哥

额外获奖者以及作品Enjoy your springtime !

We really enjoyed the bubble benefit visualization - a very intuitive way to bring the idea to life!

Lenor
lkrupka
lkrupka 额外获奖者
lkrupka 37,810 创意积分
  • 平面设计
  • 插画
  • 创意写作
  • 标签与包装设计
加拿大

额外获奖者以及作品Downy/Lenor Allergy Protection — conceptual approach_Buttons

We really liked the use of iconography. Allergy sufferers are very accustomed to using icons to navigate allergy related products and this makes a nice connection between that habit and the laundry process.

Lenor
Kastersky
Kastersky 额外获奖者
Kastersky 193,260 创意积分
  • 平面设计
  • 视频
  • 动画
  • 创意写作
美国

额外获奖者以及作品Path

This entry did a nice job of creating a clean, simple visual of the product benefit and also recognizing the magnitude of issues that allergy sufferers face.

Lenor

最受社区青睐

基于在反馈交换圈贡献者的投票

来自 质量的顶尖

来自 原创度的顶尖

来自 故事创作的顶尖

Downy/Lenor Allergy Protection 社区

看看比赛中所有的创意贡献者

53 个贡献者