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Invent an intelligent, unusual and creative way to advertise a job post targeted at the best talent in digital and social media.

开始 2015年7月03日 结束 2015年7月06日 23:59 UTC 审议 结果 2015年8月
2015年7月06日 23:59 UTC


Our client is a world leader in biotechnology. The company is purpose-driven and can leverage biotechnology to improve potentially thousands of everyday products, ranging from food to energy.

They are looking to hire people with strong skills in communication, digital, and social media. Such people would be leaders with great potential, typically holding similar positions in other corporations or biotechnology companies.

They need to find a creative idea to attract the best qualified people to lead a digital and social communication unit in a biotechnology company based in Denmark.


Invent an intelligent, unusual and creative way to advertise a job post targeted at the best talent in digital and social media.

Your idea for this “new” job post can be based on digital media, social media or apply to general marketplaces (job sites, print ads, etc.). The key is to think about how your idea can appeal to the clever people targeted by the job post.

Think outside of the traditional job post: You can suggest new and untraditional media solutions, fresh and creative solutions, on and offline.

Please use the template to provide us with these 3 things (see template in the guidelines below):

  1. Idea description and rationale (10-20 lines max)
  2. Illustration (drawing, photo or illustration) of how it could look or work
  3. Why is this idea a winner? (10-20 lines max)



Think about these people's lives, what they do during the day, on weekends, at night... Try to put yourself in their shoes to spot a moment and a creative way to get their attention, and make them want to apply.

In France, Michel & Augustin decided to address commuters directly during the rush hour which created a massive buzz online (check out this video). Not only did it raise awareness for the brand, it also drove applicants to their jobsite. Untraditional, digital and impactful!



  • #1 奖金 € 600
  • #2 奖金 € 400


Text + visual in one page max (see template)


The best ideas would be the ones which attract attention of qualified people and drives them to read the job post and send an application.



  • Download the template from the toolkit.
  • Entries are accepted in English only.


  • 不要在作品中展现任何个人细节(姓名、联系电话、邮件地址等等)
  • 请保留一份高质量或高清版本的参赛作品,以供在获奖后使用。
  • 你提交的作品必须是你自己的创作,才具有参赛资格。
  • 你必须已经获得向该媒体投稿的作者和活动者的书面许可。
  • 如果你已经使用了任何不属于你自己的作品(音乐、照片、设计等),请在你的媒体描述中说明你所使用的音乐和/或图像是否是你自己的创作,并提供授予你使用它(们)的权利的许可的链接。
  • eYeka爱可网将可能要求你提供书面证明或书面文件的复件,以确保eYeka爱可网和品牌客户能根据比赛规则获得使用这些作品的授权。
  • 不符合上述规定的作品将不具备参赛资格。